A watermelon stall in Bagheria.
That yellow sign, written hilariously in Sicilian, says:
“Only one person in Bagheria sells watermelons which are red and sweet. They call him Francu, King of the watermelons.”
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The Dangerously Truthful Diary of a Sicilian Housewife 
This is perfection.
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And that’s how you do advertising kids 😝
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Absolutely! The folks won’t know if you don’t tell ’em!
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Only in Sicily
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They should have these everywhere… but you can’t have him! We need Francu here! Bagheria needs its king!!!
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I’m italian but I can understand just your english translation and not the yellow sign!!!
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I was very impressed with myself when I managed to read this without asking Hubby for a translation!! 🙂
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Great!!!
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That’s an impressive store front display. Lordy how I miss watermelons and summer at this time of year. Great post!
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Happy to have made your mouth water!
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va bene!
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Love those little stands he has in front for displaying the melons. Perhaps they are part of the royal furniture. 🙂
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LOL! I think they are his crowns, being put to good use whilst he’s not wearing them!
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